Andrew Zimmern and Think Jerky launch Thanksgiving turkey stick

Think Jerky and chef Andrew Zimmern have introduced a Thanksgiving® Turkey Stick that rolls gravy, stuffing, herbs and cranberries into a portable snack. The product is on sale now and is also being served in American Airlines First Class through November 2026.

Why it matters: - Think Jerky is trying to turn a full holiday meal into a shelf-stable snack, extending the Thanksgiving food experience beyond the dinner table. - The launch gives the employee-owned Austin company a seasonal product built around a high-profile culinary name and a familiar American holiday.

What happened: - Think Jerky partnered with Andrew Zimmern to create the world’s first Thanksgiving® turkey stick. - The product is available now on Amazon and at thinkjerky.com. - American Airlines is serving the Thanksgiving® Turkey Stick in First Class through November 2026. - Think Jerky announced the product on November 13, 2026, in Austin, Texas.

The details: - The turkey stick is designed to capture the flavors of Thanksgiving dinner in one portable snack. - Ingredients and flavor notes include savory gravy, traditional stuffing, aromatic herbs and cranberries. - Each stick has 10 grams of protein and 80 calories. - Think Jerky describes itself as a self-funded, employee-owned meat snack company based in Austin. - Andrew Zimmern is a four-time James Beard Award winner and Emmy-winning television personality. - Zimmern is best known as the creator and host of the Bizarre Foods franchise. - Ricky Hirsch, Think Jerky’s CEO and founder, said the company spent two years refining the flavor. - Zimmern said the goal was to capture the Thanksgiving experience in a format unlike anything else on the market. - Think Jerky says its products are developed with culinary icons, including James Beard Award winners, Michelin-starred chefs, restaurateurs and food institutions.

Between the lines: - The product fits Think Jerky’s broader strategy of using chef-driven collaborations to stand out in the meat snack aisle. - A holiday-themed snack with airline distribution gives the company a marketing hook that reaches both retail shoppers and travelers. - The launch also plays into Zimmern’s brand as a food storyteller who focuses on culinary traditions and flavor exploration.

What's next: - Think Jerky is directing consumers to thinkjerky.com for more information. - The company is also promoting the launch on Instagram at @thinkjerky. - The product’s airline run is set to continue through November 2026.

The bottom line: - Think Jerky is betting that nostalgia, novelty and chef credibility can make Thanksgiving into an anytime snack.